Return on Investment Potential

AppleScript empowers users while offering enormous return on investment potential.

In much the same way that computers greatly improved the efficiency of workers compared to similar tasks on paper, automation with AppleScript can realize a dramatic improvement on a computerized workflow. It empowers users, encouraging them to become more invested in their department’s technology and work process. It can also have a tremendous benefit to companies when they deploy one or more scripted solution.

Monetary Savings

Deploying AppleScript solutions can yield return on investment (ROI) figures from a typical five–fold annual return to an astonishing 24 times return realized by Hallmark in the first year of AppleScript deployment.

In 1998, when the technology was only about 7 years old, AppleScript produced an estimated $100,630,500 in total savings for North American media producer firms.

One firm, after an investment of 500 hours developing a suite of scripts, derived $500,000 to $1.2 million in annual savings.

Improved Quality

When deploying AppleScript as a strategic platform by which to reengineer and systematize business processes for profit, executives and owners derive higher quality production at significantly lower costs and shorter production cycles. Scripts don’t forget even the smallest rules they are “taught” and the attention to detail never fluctuates, no matter how tedious the task.

Increased Productivity

Simple tasks can be performed 3 to 10 times faster with the use of AppleScript. AppleScript can reduce complex tasks such as the composition of a catalog from a nine–person week to less than one hour!

Increased Workload and Profit

AppleScript creates more predictable workflows, enabling companies to accept larger jobs and faster cycle times.

Fast Implementation

Compared to the time required to plan and develop solutions built with programming languages like C++ or Visual Basic, AppleScript solutions can be built quickly. This allows time–saving ideas to enter your daily production process in a much shorter time frame and requires less development and testing time than other languages can offer.

Most factual information listed above is excerpted from an AppleScript Payback Assessment, a section of GISTICS Technology Impact Assessment, Smart Media Best Practices.